Yazú
​
Yazú is an end-to-end hike experience developed for El Brujo tours that allows the hikers to experience the cultural richness of the real Escazú in both the digital and physical medium by ‘extending’ the activity beyond the hike. The intent of the concept is to help international hikers to access affordable, beautiful, safe and convenient hikes near the city by providing an end-to-end hiking experience.
​
The moments of intervention happen before and after the hike. Pre-hike, the tourist will scan a QR code on El Brujo Tours posters placed around the city which will give him access to the El Brujo Tours community page where they can do a pre-virtual hike of selected routes in Escazú, purchase their tickets and ask for transportation if needed. Post-hike, the tourist will be given a token that unlocks new routes of Escazú for the virtual hike, plus more information of the area and it’s community.
​
Project was part of CIID curriculum
Created by:
Christoff Trexler
David Álvarez
Sachin Jose
